1. Reputation
4S auto shop has a series of customer complaints, opinions, and claims management, which gives the car owners a good impression. However, due to the quality of personnel, management and other issues, ordinary refit shops often have problems and cannot be responsible for each other. Blaming, leaving a very bad image to the owner. In the past, 4S stores did not operate auto supplies. The owners did not choose. They only went to retail refit shops. Now 4S shops have operations in this area, and certainly will not be far-fetched. 4S stores will be their first choice.
2, professional aspects
Since the 4S shop is only for a series of models of a manufacturer, there are series of trainings and technical support from the manufacturers, which are very professional in terms of performance, technical parameters, use and maintenance of the car, and have achieved "specialization and precision". Car dealers are in contact with many models, and they are not very proficient in each type of vehicle. They can only do “mixed and bogey”. In some technologies, they sometimes only know one, and they don’t know the other. Therefore, 4S shops have great advantages when modifying some products that require technical support and after-sales service.
3. After-sales service guarantee
In the past, it was the main business of selling cars. With the increase of competition, 4S shop operators are paying more and more attention to service, have quality auto repair paint line.
The establishment of the business brand, and the backing of the 4S shop is the car manufacturer, so it can be guaranteed in the after-sales service. In particular, automotive electronics and car audio and video products must change the original circuit of the car during the modification, which will bring trouble to the after-sales service. The author once saw a modified shop to modify the car audio and video of an Audi car. The audio and video was modified. As a result, the car could not be ignited. Because there was no professional technical talent and service guarantee, the computer program of the Audi car was destroyed during the modification. Some automakers even sternly stipulate that it is not allowed to modify the car electronics. If it is modified, the manufacturer does not guarantee it. If the modified car in the 4S shop can guarantee the owner's warranty and eliminate the worries of the owner, it will be one of the important means to attract the owner to modify. In the 4S shop, it is the first choice for the owner to modify some high-tech products, and at the same time avoid Direct price competition in retail refit shops,
4, human aspects
In the 4S shop, the owner really enjoys the feeling of "God", tired of having a lounge, thirsty for drinking water, boring to read magazines, books, newspapers, Internet, if you are in a hurry and have a spare car for you to use, The entire process has a dedicated service staff to take care of you, without having to worry about completing the entire business. And these aspects of auto accessories modification shop can't be done at all
Edited by GL Paint Booth